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Mumbai (Anil Bedag): Swaraj Tractors, part of the Mahindra Group and one of India’s leading tractor brands, today announced the roll-out of the 25 lakhth tractor from its manufacturing plant in Mohali, Punjab. This significant milestone has been achieved just three years after crossing the 20 lakh production mark in 2022, making Swaraj Tractors the fastest growing brand in India’s domestic tractor industry.
Swaraj’s journey began in 1974 when the first model ‘Swaraj 724’ was launched in the 20–25 HP category. It was India’s first indigenously designed and manufactured tractor. Born out of the spirit of self-reliance during the Green Revolution era, the name ‘Swaraj’ is inspired by the powerful spirit of independence and self-reliance. Swaraj introduced robust, reliable and affordable tractors designed by Indian engineers for Indian farms. Over the decades, Swaraj has continuously improved its tractors and farm mechanisation solutions, inspired by customer needs, and deepened its relationship with farmers.
After crossing the 5 lakh production mark in 2002, Swaraj has grown 5 times to 25 lakh units in just 23 years. This is a testimony to Swaraj’s strong presence in Indian agriculture.
Swaraj’s portfolio comprises of tractors that offer a balance of robust performance, simplicity and modernity. The range includes iconic models such as Swaraj 855, 735, 744, 960, 742, 963, Swaraj Target and the recently launched ‘New Swaraj’ series. This reflects the brand’s ability to adapt to changing times and meet the needs of lightweight agricultural solutions.
Commenting on this milestone, Mr. Vijay Nakra, President – Farm Equipment Business, Mahindra & Mahindra Ltd. said, “Swaraj’s 25 lakh production milestone reflects the trust placed in the brand by generations of farmers. Born in the spirit of Aatmanirbhar Bharat, Swaraj has been empowering farmers and further strengthens our commitment to transform farming and enrich lives.”
Mr. Gaganjot Singh, CEO – Swaraj Division, Mahindra & Mahindra Ltd. further added,
“For us, every Swaraj tractor is not just a machine, but a farmer’s partner in progress – with reliable performance, low operating costs and solutions tailored to their needs. Our deep connect with the farming community comes from understanding their aspirations, challenges and lifestyle. This milestone of 25 lakh is a proud moment for our entire team and an inspiration to support Indian farmers even more strongly in their journey towards greater prosperity.”
From the quiet pride of a farmer buying his first tractor to the trust passed down from parents to children from generation to generation, Swaraj is woven into the fabric of rural India. The Swaraj tractor range delivers reliable performance across a variety of terrains, delivering value year after year, making it a brand that is an inseparable part of India’s agricultural story.
